Athletes today are building more than careers. They're building businesses. Beyond endorsements and contracts, they're leveraging their IP, launching ventures, and partnering with brands on their terms.
New Narrative exists for this new era - guiding athletes as they take control, think bigger, and own their future.
We work with athletes to develop strategy, structure their business off the field, and unlock the full value of their name, image, and influence, guided by our unique model focused on ownership and IP.
It's about creating a narrative and portfolio that you can step into when your playing days are over. We're here to help you build something that lasts.
New Narrative also brings extensive experience in negotiating sports contracts, with hundreds of successful deals closed.
While football is a core focus, our expertise extends across cycling, motor sports, and esports - delivering results wherever the game is played.
Extensive experience collaborating with top-tier clubs and teams in 20+ countries, agents, athletes and coaches.
New Narrative's founder is one of the few female agents licensed by FIFA worldwide.
New Narrative's valuable network extends to top-tier clubs and teams, agents, and athletes.
As a specialist in sports law and commercial contracting, we will make sure your legal position covered.